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ABOUT US

Grayson Dales and his team in the office

PROUDLY SERVING BUSINESSES

Proudly Serving Our Local Communities

We’re a small, family-owned electrical business based in the Western Bay of Plenty, proudly serving Whakamārama, Ōmokoroa, Tauranga, and surrounding communities.

As locals, we’re passionate about providing reliable, down-to-earth service with a personal touch. Whether it’s a small home repair, a full renovation, or a complex industrial project, we bring practical expertise, honest advice, and genuine care to every job.

Our work spans residential electrical services, industrial fault-finding and machine repairs, building maintenance, wastewater telemetry and automation, electronics repair including circuit board diagnostics, and solar installations — with a real passion for off-grid and custom systems that require creative thinking and technical know-how.

Built on Experience, Driven by People

With over 25 years of industry experience, Grayson leads a small, skilled team focused on quality workmanship and long-term client relationships.

What began as a one-person operation has grown into a close-knit team of electricians, apprentices, and support staff who all share the same values: reliability, clear communication, and pride in their work.

We don’t aim to be a large corporate outfit. Instead, we focus on staying small enough to care and experienced enough to handle just about anything.

We’re also passionate about training apprentices and passing on real-world skills to the next generation of electricians.

Meet Grayson

Business Owner | Qualified Electrician

Hi, I’m Grayson.

I live in Whakamārama with my partner and our two children. Our youngest is at a local school, and our eldest is at college. This community is home for us, and it’s where both our family life and business are built.

I’ve been working in the electrical and electronics industry for over 25 years, and along the way I’ve been lucky to work alongside some incredibly skilled people who have shaped the way I approach my work today.

Grayson Dales Electrical started with a simple idea — to provide a reliable, practical, and down-to-earth electrical service for local homes and businesses. Something honest, approachable, and built on doing things properly.

Since then, the business has grown through word of mouth, local recommendations, and the support of our community. That’s something I don’t take for granted, and I’m genuinely grateful for every client who puts their trust in us.

Grayson Dales
Dre - 4th year apprentice electrician and Grayson Dales

Meet Dre

Apprentice Electrician

Dre joined the team in 2022 and has steadily grown his skills ever since. He’s a “no fuss” electrician who gets stuck in and gets the job done without overcomplicating things.

He takes real pride in his work and has a strong eye for detail, always making sure everything is completed properly and to a high standard. Dre is methodical in his approach, thinking things through to ensure the end result is right for our customers.

He brings a calm, can-do attitude to every job and is always willing to take on a challenge. Dre is a valued part of the team and a great example of steady, reliable workmanship.

Meet Isaac

Apprentice Electrician

Isaac joined the team last August and is now on the home stretch to becoming fully qualified in the coming months.

He thrives on a challenge and enjoys working through complex electrical and automation issues. While he’s known for keeping the team laughing, he switches immediately into focus mode when it comes to safety, precision, and getting the job done right.

Isaac enjoys residential work, but his real passion lies in industrial electrical work and fault-finding. To our industrial clients — you’ll be seeing a lot more of him soon.

Isaac - 4th year apprentice electrician and Grayson Dales
Erena - Administrator, Grayson Dales Electrical

Meet Erena

Administration & Support

Erena works in the office one day a week, supporting the team with accounts and administration to keep everything running smoothly behind the scenes.

She brings a warm, reliable presence to the business and is always willing to jump in and help wherever needed. Her attention to detail and positive attitude make her a valued part of the wider team.

With a strong connection to the family business, Erena plays an important role in keeping things organised and operating efficiently.

"Most of our work comes from repeat clients and word-of-mouth recommendations."

Our Values

At Grayson Dales Electrical, our work is guided by a few simple principles:

Reliable Service

Honest, dependable service you can trust on every job.

Quality Workmanship

Quality workmanship on every job, big or small.

Clear Communication

Clear communication from start to finish so you always know what’s happening.

Can-Do Approach

A practical, can-do approach to problem solving.

Community Focus

Genuine care for our community and the people we work with.

Expert Problem Solving

We specialise in diagnosing and solving complex electrical and technical issues.

Power your project with local experts

Let’s Work Together

Whether you’re building, renovating, maintaining a property, or dealing with a technical fault, we’re here to help. We proudly support homes and businesses across Whakamārama, Ōmokoroa, Tauranga, and the wider Western Bay of Plenty.

Get in touch with our team today — we’d love to help with your next project.